Kerastase Genesis Bain Hydra Fortifiant – fortifying shampoo for oily and weakened hair prone to falling

Kerastase Genesis Bain Hydra Fortifiant is a professional shampoo designed for fine or oily hair that is prone to breakage. With a balanced formula and lightweight texture, it gently cleanses the scalp and fiber while reinforcing the hair from within. Infused with ginger root and edelweiss native cells, it protects against daily stressors and turns each wash into a moment of strengthening beauty.

Visible resilience with every wash

Fine or fragile hair often needs more than just cleansing. Pollution, stress, hormonal imbalances, and frequent styling can weaken hair and increase breakage. Kerastase Genesis Bain Hydra Fortifiant works to reduce breakage induced hair fall, eliminates buildup, regulates excess oil, and reinforces the hair fiber from root to tip leaving hair fuller, stronger, and easier to detangle.

Why choose Kerastase Genesis Bain Hydra Fortifiant?

Unlike traditional shampoos for oily hair, this formula does not strip or dry out the scalp. Tested under dermatological control, it supports scalp balance and is gentle enough for daily use. Perfect for women experiencing hair fall, even postpartum, it restores vitality and delivers a refreshed, lightweight feel without compromising volume.

Key benefits:

• Up to -98% less hair breakage*
• Reinforces the hair fiber and boosts resilience
• Purifies gently, balancing excess sebum
• Immediate hydration and soft, touchable texture**
• Fuller, more manageable hair***
• Safe for daily use

*Instrumental test after Bain Hydra-Fortifiant + Fondant + Serum
**Compared to pre-application
***Instrumental test with Fondant Renforçateur

Active ingredients:

• Ginger Root – known for its antioxidant properties and ability to protect against environmental aggressors.
• Edelweiss Native Cells – rich in antioxidants, they help protect the hair structure and are widely used in skincare for their collagen-preserving effects.

How to use Kerastase Genesis Bain Hydra Fortifiant

1. Apply a small amount to wet hair.
2. Massage into scalp using circular motions to activate the formula and remove impurities.
3. Rinse thoroughly with lukewarm water.
4. Repeat for optimal cleansing – the second wash will produce a richer lather to cleanse lengths and ends.

For best results, follow with other care products from the Kerastase Genesis range, tailored to your hair type.

Who is Kerastase Genesis Bain Hydra Fortifiant for?

This shampoo is ideal for those with fine, weakened, or oily hair experiencing hair fall due to breakage. Whether caused by stress, hormonal shifts, or postpartum changes, this formula strengthens without weighing down the hair. Kerastase Genesis Bain Hydra Fortifiant offers a luxurious care experience, leaving hair more resilient, denser, and beautifully revitalized.